Ultimate Guide to Amazon Keywords and Optimizing your Listing


You see all these tools and tips that promise to rank you #1 on Amazon for your keyword. How realistic are these claims? And what changes did Amazon make in 2015 that turned how we list products upside down? What can apps really do and where are they getting their data (and from which year!)

Katharyne dismantles some of the myths about keywords and gets you the facts straight from the horse’s mouth, coupled with real life testing and research. This is info you won’t find anywhere else.

This is the link for Amazon’s helpfiles on the topic: https://sellercentral.amazon.com/gp/help/help-page.html?ie=UTF8&itemID=10471

More in-depth guidance on creating a listing and marketing is included in Katharyne’s Blue Sky Create course at blueskysuite.com



20 thoughts on “Ultimate Guide to Amazon Keywords and Optimizing your Listing”

  1. Keywords are just all hype like an Oasis reunion. It's all down to common sense it`s not like cracking a entry code for Fort Knox.

  2. Thank you for sorting things out. Suffering from info overload. Recent discussion with Amzn Support and they emphasize the "instinct" part of your presentation, e.g. think like a buyer. Thanks.

  3. This is one of the best videos I have come across for selling on Amazon.
    The coffee cup you showed could also be used for sipping hot soup or any hot beverages.
    Do you have any video on product searches to sell on Amazon? Private Labeling?

  4. This is very help youtube video on amazon listing optimization . Especially, for someone has google SEO experience , but new to amazon. Kudos.

  5. very informative. How would I approach platinum keywords as I have this option? Is it different to search terms?

  6. The ap searches are different because those look like searches for card game aps, which is correct. This is not for physical products sold on amazon.

  7. hi…great info and vid, will you do one for Amazon handmade? that platform is,different, but no videos exist with specific information. thanks so much!!

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