When you have video ideas you need to know how to do keyword research and use other YouTube tools to make sure those ideas are things people are looking for so you can get more views.
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For example, it will help your YouTube marketing efforts if you use YouTube trends to look for trending topics to make videos about. You also want to make “evergreen” videos that people search for over long periods of time so you can views on the video you make today for years to come.
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YouTube Research Tools:
1. Google keyword planner: https://adwords.google.com/KeywordPlanner
2. Google trends: https://www.google.com/trends/
3. YouTube and Google auto-complete
4. Community research (Blogs, Reddit, Google+, Forums, Facebook Groups, Etc.)
5. You and your social circle.
Brian G Johnson’s video on how to use Google Trends:
How to make YouTube videos (Watch the rest of the videos in this series):
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